Vanta ($VANTA) revealed 67% of startups skip a crucial data protection step, marking a major oversight for unicorns chasing rapid growth. The step most businesses skip in data protection isn’t just compliance—it’s secure, routine data backups. Why is this oversight more common—and more damaging—than founders admit?
67% of Startups Miss Critical Data Backups, Vanta Survey Finds
Vanta ($VANTA), a leading SaaS security platform, surveyed 500 global startups between January and August 2025, finding that 67% lacked regular, automated data backup protocols. Notably, only 22% performed weekly database backups, while just 11% had tested their disaster recovery in the prior six months. In high-growth ventures, the pressure to ship product eclipsed basic cybersecurity hygiene, yet a single breach cost an average of $5.1 million in direct and indirect losses in 2024, according to IBM’s Cost of a Data Breach report. Despite rising attack frequency—ransomware up 29% year-over-year—routine, offsite backups remain the most overlooked step in data defense (latest financial news).
How Data Loss Incidents Impact Start-Up Valuations and Funding
Data loss incidents have thrown a spotlight on the perils of skipping this step, with high-profile cases like Parker AI ($PARA) losing $40 million in funding after a 2024 breach disrupted operations for two weeks, Reuters reported. Across the US and EU, 38% of affected startups experienced valuation drops of 10% or more following publicized data incidents (PitchBook Q1 2025). In Q2 2025, venture capital due diligence shifted: over 70% of VCs surveyed by Crunchbase prioritized data protection standards, including backup protocols, in term sheets. Skipping backups increasingly translates to reduced funding odds and longer recovery timelines within the stock market analysis sector.
Startup Investor Strategies After Missed Data Protection Steps
Investors holding positions in high-growth tech or SaaS unicorns—especially where data is a core asset—must price in cyber resilience gaps. For example, cyber insurance premiums for startups without verified backup plans averaged 34% higher in 2025, per Marsh McLennan. Portfolio managers are actively screening for SOC 2 compliance and regular backup testing, shifting capital toward firms with proven data protection playbooks. Investors seeking exposure to early-stage innovation should require quarterly disaster recovery drills and request audit reports as standard diligence practice. For more insights on protecting investment in volatile startup spaces, see investment strategy and latest financial news.
Analysts Warn Unaddressed Data Risks Slow Unicorn Exits
Industry analysts observe that unmitigated data risks are now a top obstacle to high-value exits and M&A deals, especially in SaaS and fintech. According to IDC’s April 2025 market outlook, acquirers reduced offer multiples by an average of 12% for companies with inadequate data protection routines. Market consensus suggests this penalty intensifies as regulatory pressure mounts and investor scrutiny sharpens in late 2025.
Data Protection Oversights Signal Bigger Startup Vulnerabilities
The step most businesses skip in data protection—secure, routine backups—signals deeper operational and investment risks. As cyber threats escalate and investors refocus on diligence, founders and portfolio managers must prioritize actionable backup strategies to preserve value and resilience. The next wave of startups that treat data as a core asset—and protect it accordingly—will define funding and exit trends into 2026.
Tags: data protection, VANTA, startup funding, unicorn exits, cybersecurity





